Vision

Who we are

At vPersonalize, we envision a day when supply chains work without any friction. Products get manufactured exactly as designed in a single iteration. Everything from design to production works predictably and repeatably, every single time.

We are an Accel Partners backed company, founded by technologists with decades of experience providing heavy lifting to some of the biggest names in apparel and footwear. Leveraging a portfolio of patented technologies for 3D Visualization, CAD, automated pattern generation, grading and an AI based proprietary platform for design automation, vPersonalize specializes in software for on-demand manufacturing.

Mission

what we do

At vPersonalize, we help the apparel industry move faster. We do this using a combination of technology, automation, AI and CAD. Using our suite of tools, your customers can design in real 3D on the web and mobile, while you can automate pattern generation, get size graded, production ready patterns with fabric sizing and design pre-processing. Our patented technology and industry-tested software provides turnkey purchase-to-production-line automation. Welcome to the future of mass personalization and customization!

Our story

how it started

Our founder, Bala Selvarajan is an entrepreneur and technologist with more than two decades of experience in solving complex technical problems, developing software and running cross domain technology teams. His early work on parallel processing was published in the NASA symposium in 1993 and he joined Texas Instruments soon after. In a career spanning 25+ years, he has worked extensively on computer graphics and artificial intelligence in the fields of parallel and distributed processing, visualization and design automation. His contributions to open source projects including Perl and openGL are well recognized.

Having helped setup personalization and factory automation for two of the biggest names in the apparel and footwear industry, he set out to start vPersonalize in 2014 with a vision to make mass customization and on-demand manufacturing accessible to a wider market. Today, vPersonalize has customers in United States, Europe, Canada & Australia.

vpersonalize

partners

vPersonalize is backed by Accel. Accel is a leading early and growth-stage venture capital firm powering a global community of entrepreneurs. Accel has backed a number of iconic brands, including Atlassian, Braintree, Cloudera, Dropbox, Etsy, Facebook, Flipkart, Ola, Perfint, Slack, Spotify and others.

The brands we work with can fully customize their products using the 3D apparel designer and then order through the same cloud-based platform and have the products made on-demand. Clients feel far more in control, as they are able to create and see their designs in real time and then get it manufactured as seen.

~ Sean Saberi, CEO of FABFAD, Inc. ~

As a brand focused on custom racing apparel, manufacturing one-offs had always been time consuming and expensive. Using vPersonalize’s automated pattern generation and grading, we are now able to manufacture one-off, custom products in a fraction of the time it used to take and at very affordable price points. The 3D clothing designer has further helped drive sales and conversions.

~ Chuck Carothers, Partner Canvasmx ~

Using a combination of technology and automation, we are helping bring manufacturing jobs back to the US. With automation, the balance of power has shifted. For order volumes of 1000 or less, it is now more economical to make in US than abroad, which incur customs and shipping, not to mention long transit times and details lost in translation.

~ Zack Hurley, CEO of Indie Source ~